I would say I am spending more time lathering on my face than in a bowl, trying to give it plenty of time to come together. I don't think time is the issue, but the perception of the same amount of lather spread out on my face vs. piled up in a small bowl may be part of it. But not all of it, since I'm feeling a difference feel-wise and performance-wise, too. But plenty of good ideas here and plenty of variables to tweak as I keep working on it. Or maybe I'll just lather in the bowl.