It looks like they make their own blades. It is kinda neat look'n. I'd be interested to see a review.
I love the lazy front page copy editing: So according to that paragraph, for $19.99 you get 1 razor plus 24 razor blades and for another $9.99 you get TWENTY FIVE more razors. That's 26 razors and 24 blades for $40!!!
Maybe it's because what we call a razor, they're calling an "atomic blade" - so you must use the 'razors' in the 'blade' to shave.
Ugh. Of course, there is that whole issue that what we call the "razor blade" other people just call a "razor" (i.e., a vintage Gillette handle and 10 razors). I wonder if the copy is enforceable?