I don't own a Ferrari, and don't call me Shirley.
My favorite soap sub-type is the expensive ceramic coffret and cheap refills. I've also noticed that the fewer scent options there are, the better those scents are likely to be, depending on what market segment the soapmaker is pursuing.
I guess it all boils down to perceived value. Soap is, by and large, cheap stuff, and a consumable. At the end of the day, a puck of soap is about a $5 baseline value. Do the performance enhancing ingredients and scent add enough value to justify a $50 bump in price? I have to admit that yes, sometimes it does. Razors and brushes aren't exactly eternal, but they have lifespans measuring in decades, usually. Soap doesn't.
Personally, I'm not a fan of paying for expensive packaging or water. Give me a simple hard puck wrapped in paper and a badass bowl to put it in, and I'm a happy camper.
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