My first decent brush was this EJ. Quite nice, but then along came the Kents...and the B&B Finest...and the Rooney. And well, this one sort of took a back seat. Haven't used it for some time now, but for some reason, I selected it this morning. Really a very nice brush. Quite soft on the skin, but not at all floppy. Makes tons of lather too, though I do find that more flexible brushes like the Kents and the B&B tend to apply more of it to my face. The Rooney and the EJ seem reluctant to give it up. But it does feel good trying! The only other issue I have with it is that, at about 3 1/2", it's a bit too short for my taste. Still, having "rediscovered" it, I think it's back in the lineup.