The Rise and Fall of the Segal Razor

Discussion in 'Safety Razors' started by GlennConti, Aug 8, 2019.

  1. jmudrick

    jmudrick Well-Known Member

    I can't speak to quality issues after 1939. But I'm sure introduction of the cheaper thin blade in 1938 helped Gillette sales, as did the wildly successful introduction of the Tech razor. Were the Blue Blades better in 1940-1941 than CD found them to be in 38-39,,? I really have no idea. Perhaps they were, as a result of changes in manufacturing you reference in the timeline happening beginning in '39. Sources point to advertising strategy and the aforementioned new products being responsible for that immediate upswing in late 39' after the World Series campaign.

    Don't go besmirching baseball fans now pal. Go Dodgers. . People bought Chryslers in the 80s and 90s. Don't underestimate the power of advertising and misplaced customer loyalty.

    And when you consider the arc of Gillette's fortunes from 18% market share back up to 40,% post WW2, recall that the 1.5 billion blades Gillette made under military contract were made for folks 82% of which were not buying Gillette in 1938 (likely more than 82% given the demographic), many who had been buying from companies no longer in the business once their former customers returned from the war. And yeah maybe the Gillette blades were better too but it would be foolish not to consider the other factors that enabled Gillette's resurgence.

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    Last edited: Aug 12, 2019
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  2. jmudrick

    jmudrick Well-Known Member

    Interesting story. What blade are you talking about here that was a bad Gillette in disguise??

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  3. GlennConti

    GlennConti Well-Known Member

    “On occasion this intramural rivalry took an almost ludicrous turn. A meticulous consumer test organization, for instance, reported to its subscribers that Tuxedo brand blades were superior to Gillette’s Blue Blade seconds deemed unfit to wear the Gillette label.” Page 174 Adams.
     
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  4. jmudrick

    jmudrick Well-Known Member

    Ok. That may or may not be Consumer Digest Consumer Reports was also published from '36, and others. At least CD didn't recommend Tuxedo blades in 38-40. . Consumer Union Reports did review Tuxedo blades in their '38 report (where they deemed the Blue Blades "grossly overpriced" but I haven't yet found the text related to Tuxedo to know if that was Lambert's reference.

    Kinda got off the Segal track here...

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    Last edited: Aug 12, 2019
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  5. DaltonGang

    DaltonGang Ol' Itchy Whiskers

    Let me start by saying that I have several models, of the Segal Razors. I love the way they shave. But, the razors have some inherent flaws, that probably contributed to the razors downfall. First, the razors cap, and bottom comb areas were made of "Pot Metal". The teeth easily broke off, as well as the top cap broke off, where it pivots. The pivot area is very small, and is prone to breaking. I've had a couple beak, while trying to fix them. Also, the finish on some were crap.
    Gillette put out razors, that were robust, for the time, and almost every blade maker made blades that fit the Gillette.
     
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  6. jmudrick

    jmudrick Well-Known Member

    Is that true of all the razors? My 1st Gen. Segal clearly has a Zamak cap but the guard looks to be yellow brass. If it's plating I'm seeing it's quite robust cuz I've polished the heck out of it. My Segal adjustable on the other hand is definitely Zamak.

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  7. DaltonGang

    DaltonGang Ol' Itchy Whiskers

    If yours is yellow brass, it would be the first I heard of. I know all of mine are Zamak. Some look like brass, because of the bad plating. Try a magnet, and see if it is truly brass. I know the handle is brass.

    ..
     
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  8. jmudrick

    jmudrick Well-Known Member

    Interesting. Shines up like yellow brass but can see grey on the teeth. [​IMG][​IMG][​IMG]

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  9. DaltonGang

    DaltonGang Ol' Itchy Whiskers


    Yeppers, looks like Zamak. Sorry. They are fine shaving razors. I thought about having one replated, but you could buy a NOS for less than the replating cost.
     
    Last edited: Aug 14, 2019 at 5:53 AM
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  10. jmudrick

    jmudrick Well-Known Member

    Yep, I see that now. No apologies required for Zamak I'm sure it will outlive me.

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